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Showing posts from February, 2019

Advertising key conventions

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Conventions -Pictures of the product (MacDonalds) to remind us of the type of product it is.The image also reinforces the word "lovin" as the fries are placed so they look like a heart. - The Logo is bright and placed in the top left of the print advert.The 'M' relates to the sound the audience might do after eating one of their products , "Mmm" because of how extraordinary it tastes. -The Slogan  is coloured white which  really stands out  in the red background.The whole phrase " i'm lovin' it " reinforces the idea that MacDonalds wants the audience to love their products. -The Background is features the heavy use of red with a tint of black on the edges. It is bright and eye-catching with connotation of love.This then makes the audience think the place is quite romantic . -The Colour Scheme is red and yellow - recognisable from the products of MacDonalds , which creates a brand identity. The USP  of Macdonald

REVEAL CSP

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REVEAL General 1) The type of people who read Reveal are mainly working class women (ABC1-C2DE )  who are roughly between the ages of 18 to 34. 2)The editor introduces Reveal magazine as a very gossip based magazine and also like a friend because the cover lines are informal so the readers can relate and feel as if the magazine is speaking to them . 3) The Target audience for Tatler is mainly ABC1 however the readers of Reveal are around C1 , C2 or D. 4)The issues Reveal readers are interested in are gossip,fashion, Diets, relationships and Motherhood. Media Language 1)10 magazine cover key conventions are featured on this edition of Reveal which are: Title of publication , Central image, Cover Lines,Free offer,colour scheme, name checks, Language , Direct Address & Asking Questions , Bar code/Date/price , The 'Real' Target Audience. 2)The font choice used is Sans serif.This connotes that it is made for a more younger audience and that the