Coursework : Preliminary exercise ( Planning)
Statement of Intent (100 words) I plan to make a 30 second advert for . I will add fast pace editing to create tension and the sensation of rush. Low , high and normal angle camera shots will make the adv visually exciting and making the "awesomeness" of the brand stand out while also showing the importance of the being 'late to class' narrative. I will make the normal representation of young people ; careless, unorganised , always late , sporty. I will make my character be rushing to class right after playing some sort of sort therefore out of breath and not able to run at full speed.